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Business · Purpose and ownership of business

Profit and non-profit objectives

Some organisations aim for profit and some do not, and cases blur the two.

A profit objective aims to earn more than the business spends, for the owners. A non-profit objective aims to serve a cause, and any surplus goes back into that cause.

This lesson is part of SPM Business purpose and ownership. The next step is comparing ownership forms by features.

What are the three questions?

  1. Why does it exist? To earn for owners, or to serve a cause?
  2. Where does income come from? Sales, or donations and grants as well?
  3. Where does any surplus go? To owners, or back into the work?

Use them on every organisation in a case.

How does it work with two organisations?

Kedai Runcit Mesra is a grocery shop owned by Encik Rahim. Income comes from sales, and what remains after costs is his to keep. The objective is profit.

Persatuan Makanan Komuniti collects donated food and gives it to families in need. It earns a small amount selling baked goods at a fair, and uses all of it to buy more food. The objective is non-profit, because the surplus serves the cause.

Suppose Mesra earns RM12 000 in sales and spends RM10 500. Its surplus is RM12 000 − RM10 500 = RM1 500, which Rahim keeps. If the association’s fair raised RM1 500, all of it would buy food.

What does an applied answer sound like?

A definition says, “Non-profit organisations do not aim for profit.” An applied answer says, “Persatuan Makanan Komuniti has a non-profit objective, because it exists to feed families and spends its fair income on food instead of paying owners.”

The second answer says why it exists and where the surplus goes.

Which mistakes cost marks?

  • Writing that a non-profit earns nothing. It may earn, but the surplus is not shared with owners.
  • Calling every social action a non-profit objective. A shop that gives a small discount to students still aims for profit.
  • Forgetting other commercial objectives, such as growth or survival.

Check yourself

A fictional cooperative sells school uniforms to members at cost and uses its small surplus to give members book vouchers. A fictional tailor sells the same uniforms and keeps the surplus. Classify both.

Answer

The cooperative has a mainly service-to-members objective, and its surplus returns to members, so it fits a non-profit or social aim. The tailor has a profit objective, because the surplus goes to the owner. The test is where the surplus goes.

What to study next

Go on to comparing ownership forms by features, then test yourself with the practice set.

If you want a teacher to give you fresh organisations to classify, see online one-to-one Business tuition.

Common questions

What is a profit objective?

A profit objective aims to earn more income than costs, so the owners gain. Businesses may also aim for growth or survival, but profit is the main measure of success for most commercial businesses.

Does non-profit mean no money is earned?

No. A non-profit organisation can earn income, but it uses any surplus for its purpose instead of sharing it with owners. The key question is where the surplus goes.

Can a business have a social objective too?

Yes. A profit-making business may also aim to help the community, for example by hiring locally. A case answer should say which objective is main and which is supporting.

How do I classify an organisation in a case?

Ask three questions: why does it exist, where does its income come from, and what happens to any surplus. Answers that point to owners suggest profit. Answers that point to a cause suggest non-profit.

Objectives questions are short but easy to misread, and a one-to-one Business teacher can give you fresh organisations and listen to how you classify each.

  • Online one-to-one lessons for your child with an experienced teacher.
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